FEBRUARY - 2007

   IN THIS ISSUE
 
The Expanded Role of Business Alliances
The mergers and acquisitions make the headlines but below the surface there is a growing trend toward business alliances as the strategy to extend markets and improve the bottom line. According to McKinsey, global corporations may have 20% or more of their assets committed to these alliances. These arrangements have typically been used to facilitate geographic expansion or to co-market products but we are now seeing more companies exploring a full-range of alliance opportunities. Pepsico has used an alliance with Starbucks for innovation and more rapid commercialization introducing ready-to-drink coffee products. Coca-Cola alliances have created new channels to rapidly reach new customer segments with their bottled water products at lower cost and risk. ConAgra has put its meat processing plants into joint ventures gaining operating efficiencies with lower capital requirements. The results? The 10 most alliance-intensive companies studied by McKinsey are delivering an average total return to shareholders nearly 4 times greater than others in their study of 77 leading consumer-packaged-goods companies. Based upon this kind of return, McKinsey says we can anticipate a strategic shift from the past M&A focus to alliance partnerships over the next few years.
 
Status of Consumer-Driven Health Plans
Those who look upon health care as ‘just another market’ say that the motivated and educated consumer can exert pressure on prices and thus slow the continuing escalation of healthcare costs. This belief has led to what are called consumer-driven health plans (CDHP). The CDHP seeks to motivate the insured to make wise healthcare purchasing decisions by offering lower premiums on high deductible plans. A CDHP also typically educates the insured by providing access to pricing schedules and quality information on their web site. The insured is thus motivated by the high deductible to ‘shop around’ using the information provided by the plan to get the best prices and service.

How is the strategy working? According to a recent survey by the Employee Benefit Research Institute (EBRI) and the Commonwealth Fund, American’s aren’t signing up for CDHP’s as hoped. Overall enrollment in these plans was fundamentally unchanged in 2006. Also, few participants say they used their plans web site to compare price (5%) or quality (7%) according to a survey by the Kaiser Family Foundation. As in 2005, the overall level of satisfaction of those insured under high-deductible plans continued to be less than for those in traditional healthcare plans and participants report a higher level of delay or avoidance of needed care under these plans.
 
Using Credit Checks to Rate Job Applicants
Businesses are increasing the use of background checks in their hiring process. Among the additional information taken into consideration is a regular credit check of the applicant, a practice that has nearly doubled over the past decade. Fully 35% of employers were checking an applicant’s credit in 2003 up from 19% five years earlier according to the Society of Human Resource Management (SHRM). In some cases the credit information has been used to eliminate an applicant from further consideration for employment or promotion. This practice is now under fire from some quarters as invalid and even discriminatory when applied to credit scores of minorities. In a discrimination case filed against Harvard University an African American temp was denied advancement to a full-time salaried position based upon her credit score. Her case claims discrimination pointing to studies that show that minorities are more likely to have bad credit scores and low scores have not been shown to negatively impact job performance.

Antidiscrimination laws make it illegal for a hiring process to disadvantage a minority even inadvertently so a company must be able to demonstrate that the credit check is in fact a reasonable measure of a person’s capability to do the job in question. There are clearly jobs where credit checks may be logically used as part of the employment screening. If the job requires handling or managing money or extensive travel, an employer can make a strong case that credit scores are a relevant factor related to the job. When used, an employer must receive written permission from the applicant to do the credit check. They must also give those denied employment or advancement on the basis of the results a chance to respond. In the end, however, the confounding problem with credit checks in employment screening is the ‘Catch-22’ nature of the measure. Applicants frequently have poor credit scores precisely because they need employment but a poor score limits their ability get a job.
 
The Myth of Market Share
‘Market share’ has long been a common measurement of corporate activity. It is a major, sometimes even primary, measure for some organizations. This focus can sometimes be detrimental to overall performance and may even end up reducing profitability according to Wharton marketing professor J. Scott Armstrong. After publishing the results of a study in 1996 that came to this conclusion, Armstrong has continued to study the impact of focusing on market share and has recently co-authored the publication of the results of 12 new studies supporting this position. As a simple example of how market share might negatively impact corporate performance, Armstrong points out that companies (like DuPont, GE, Union Carbide and Alcoa) whose only goal is profit maximization have significantly higher returns on investment (ROI) than do companies whose only goal is market share. Highlighting the dangers of basing corporate strategy on competitor positions has become something of a mission for Armstrong and he continues to try to get business schools and corporate leaders to turn their attention away from this measure. He even goes so far as to advocate stopping measurement of market share. What does he say about Jack Welsh’s position that GE not stay in any business where they were not either #1 or #2 in their market? Well, it’s never too late to change . . .
 
Do Americans Save Enough for Retirement?
We all know that Americans are not saving enough for retirement. Right? Well, it now appears that some may be saving too much!. New more sophisticated savings calculators are challenging the widespread belief that Americans are significantly under-saving. It turns out that the current calculators widely available for setting up a retirement savings plan are just too simple minded. Even worse, many are conflicted by being part of a sales program designed to spur the user into greater savings and investments. But when the new calculators with dynamic inputs are used, the savings requirements may be 10% less than those determined by our current static models. This can translate into a retirement plan that actually over-saves by a significant amount!

Unfortunately, it isn’t time to celebrate just yet. Olivia S. Mitchell, professor of insurance and risk management at Wharton suggests that there is no definitive answer to the question because of the large number of variables involved and some variables, like the future of Social Security and Medicare benefits are impossible to predict. Another Wharton professor, Kent Smetters, notes that ‘the traditional wisdom that people are going to come up short is more right than wrong.’ Future calculators may better enable benefits managers to advise employees. For now, however, the best advice is to continue to encourage employees to save based upon the calculators we have. It’s better to over-estimate the requirements of retirement than to fall short.
 
How to Hire, Handle Problem Employees and Fire Properly
Attend one of the Chamber’s seminars in March and update your hiring and firing practices to avoid problems. Create a top quality workforce and increase your company's return on investment. Avoid legal pitfalls as you develop an EEO compliance system with documentation. Earn 6.5 Continuing Education Units (CEU's). Chamber members receive discounted price.

  • March 20: Willowbrook, IL.

  • March 21: Chicago, IL.

  • March 27: Springfield, IL.

    Click here for more information. Click here to register.
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    Employee Confidence At New High
    The level of employee confidence rose to a new high in January of this year according to a recent survey of over 4,000 workers in the U.S. The survey was conducted by Harris Interactive on behalf of Spherion Corporation. It tracks how employees feel about both the economy in general and their own personal job situation. At 60.5, the index is up 1.1 points over the prior month and 1.3 points higher than January of ’06. Confidence levels were either higher or unchanged in all categories surveyed. Workers (28%) believe that more jobs are available – a 2% gain from December and 60% say they are confident they could find a new job today. The Job Transition Index component of the overall confidence index found that more than one-third of workers plan to change jobs in 2007.
     
    Vista and Apple
    I have always had a natural aversion to jumping on a new version of a major software system during its initial rollout. This reluctance is probably based on sad experiences over the years of chasing the patches and version updates that frequently follow a major upgrade. But if you are determined to move ahead now to get the many benefits of the new Microsoft OS, you should at least be aware that there are apparently some compatibility problems with current versions of Apple products. Apple says that its current products are not necessarily compatible with Vista and they recommend holding-off until they can release updates to their products in the coming weeks.



     
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    The Exec Report - Wood S. McComb, Editor
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